TripAdvisor grows and grows

July 3, 2007: TripAdvisor, which bills itself as the world's largest travel community, announced last month that it now features more than 10 million reviews and opinions, doubling its content in one year. 

A media statement from TripAdvisor says it has also launched a traveller network, for faster and more personal planning.

"TripAdvisor.com had a great growth year," says Stephen Kaufer, CEO of TripAdvisor, "Our depth and breadth of content and community is an incredibly powerful combination, and secures our position as the de facto leader in both user-generated content and community within the travel industry."

TripAdvisor Media Network, operated by TripAdvisor, LLC, attracts more than 24 million monthly visitors (source: comScore Media Metrix, Digital Calculator Report, March 2007) across eight popular travel brands, TripAdvisor sites, bookingbuddy.com, cruisecritic.com, independenttraveler.com, seatguru.com, smartertravel.com, travel- library.com and travelpod.com.

TripAdvisor-branded sites make up the largest travel community in the world, with more than 20 million monthly visitors, six million registered members and 10 million reviews and opinions. Featuring real advice from real travelers, TripAdvisor-branded sites cover 260,000+ hotels and attractions and operate in the U.S. (http://www.tripadvisor.com/), the U.K. (http://www.tripadvisor.co.uk/), France (http://www.tripadvisor.fr/) and Germany (http://www.tripadvisor.de/).